Bluetooth Innovation World Cup closes with record number of submissions

Date: Mon, 09/19/2011 - 14:33

2011 Innovator of the Year to be Crowned at ispo trade fair
Bluetooth Innovation World Cup closes with record number of submissions Image credited to MEDICA

The nomination period for the Bluetooth Innovation World Cup (IWC) officially closed on Sept. 15 with a record of 337 participants. In this year’s edition of the IWC, innovators from all over the world were called to submit ideas and prototypes in the areas of health care, sports and fitness, automotive, entertainment and more, using Bluetooth technology v4.0.
Over the next two months an international team of experts including employees of the Bluetooth Special Interest Group (SIG), contest sponsors, and partners will review the ideas/prototypes and judge them on innovation, implementation and marketability. The resulting nine finalists will be presented to the public at MEDICA in Dusseldorf in November 2011 and online at for evaluation and ranking.
“We are very excited about the caliber and scope of ideas and prototypes entered into this year’s competition,” said Michael Foley, Ph.D., executive director of the Bluetooth SIG. “With numerous Bluetooth v4.0 profiles already available and rapid adoption of the Bluetooth v4.0 profile into numerous hub devices, we are likely to see many of the IWC entries become market ready products soon.”
“As the title sponsor for the 2011 Bluetooth IWC, Texas Instruments is proud to play a role in Bluetooth technology v4.0 developments,” said Volker Prüller, marketing manager, Low-Power RF, TI. “More than 100 enthusiastic designers entered this year’s competition with prototypes based on TI’s development tools. We look forward to seeing what unique ideas these leaders dream up, and what opportunities will come to fruition as Bluetooth technology v4.0 proliferates in new markets.”
Throughout the competition, TI provided development kits at no cost or a discounted rate to more than 100 participants. Freescale Semiconductor gave out more than 100 Sensor Toolbox kits to encourage participants to combine sensor technologies with Bluetooth technology v4.0 low energy applications. Many of the products and prototypes submitted to this year’s competition build upon the combination of sensors and the Bluetooth v4.0 specification.
The Innovator of the Year award will be announced and presented at ispo in Munich, also in January 2012. The Innovator of the Year will receive prize money of USD 5,000 and a Bluetooth Qualification Program voucher worth up to USD 10,000, as well as an Ellisys Bluetooth protocol analyzer. Winners of the individual categories will be invited to Nordic Semiconductor’s headquarters in Trondheim, Norway for a special Bluetooth technology training.

About the Bluetooth Innovation World Cup
In its first two years, the Bluetooth Innovation World Cup received submissions from more than 500 developers around the world. The ideas made use of the unique characteristics of Bluetooth v4.0, such as low power consumption, and the possibility of transforming entire industries with a simple, secure and super-efficient networking technology. For the third year, the Bluetooth SIG is looking for new applications and products that use the low energy feature of Bluetooth v4.0, primarily in the fields of health care, sports and fitness, automotive and entertainment. For more information, visit the Innovation World Cup site at The Bluetooth Innovation World Cup 2011 is sponsored by Texas Instruments Incorporated (TI) as the title sponsor.. Other sponsors include Ellisys, Freescale Semiconductor (as IWC’s preferred technology partner), Bluegiga, Nordic Semiconductor, STMicroelectronics and VARTA Microbattery. International partners are the Continua Health Alliance, ispo, Wearable Technologies and WFSGI. For information on becoming a Bluetooth SIG member, visit


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